Monday, June 19, 2017

Native app development process



Every app has a story of a thorough and well thought planning process behind it. The native app development process is no different. An app idea needs a certain level of imagination to decide the scope of the app, its functionalities and features. A clear understanding of the issues that are to be addressed and resolved by the app needs to be ascertained before initiating the development process.

The planning process should also include a clear understanding of the target audience for the app. This would help in enhancing the quality of the app. The mobile platform on which the native app is created should be decided as well. Revenue model is another factor that needs to be thought about before starting the development process.

The planning process is followed by the design process. The design process should be planned in accordance with the preferences of the target audience. An attractive user interface can do a world of good for the app. The phase involves establishing the process flows and wireframes as well. Once the designing process is completed, a prototype is developed to check the feasibility of the app. 

The prototype is a simulation which includes all features of the app including the associated user interfaces, pages and navigation architecture. The design process is followed by the development process. Here the app is brought to life with codes. Native apps developed for iOS platform is coded in objective C or Swift while those developed for Android are created with Java programming language.

The development phase also ensures that all the pre-mentioned functionalities are met. This is the of native app development process which involves the integration of added functionalities like GPS, social media, databases and so on. The next phase includes various stages of testing to ensure that all requirements are met and that the app is bug free.

Quality assurance is one of the major factors of the testing phase. An app that has been thoroughly tested is highly known to flourish in the market. This phase is the final step in ensuring that the app is ready for release. Release of the app is equally important as any other phase of development, so is marketing.

Since native apps are designed and developed based on the specifications of the corresponding platform, the review process is deemed easier than in the other apps. Once this is completed the apps can be easily downloaded and installed in the devices. 


Wednesday, June 7, 2017

Mobile apps – need of the time??



Well, if you are still wondering why all this fuss about mobile apps and their need in business, you are still not aware how tilted the world has become to this piece of technology. The number of smart phone users has crossed all billions that it has become a common commodity in almost all households.

We are known to spend a considerable amount of our time daily with these devices. What better way to reach the billions around the globe than utilising this widely acceptable platform. Mobile apps prove to be a many in one package to boost your sales while providing an apt platform to put your brand out there.

The present day has been acknowledged as the mobile era, it is not going to change anytime soon. Hence investing in a mobile app is going to do you more good than any other method of marketing, provided it is done well. The technology is on a path of evolution. Things are going to grow from here. A mobile app can be considered as a step ahead to survive in the future markets.

Mobile apps can help you a long way in ensuring customer satisfaction. It is offers an easy access platform to collect customer feedbacks and fulfil their needs. This drives innovation giving way to new and advanced products and services. Having a website for your business is not enough nowadays to gain the popularity that you wish for.

A mobile app helps in strengthening your brand image, bringing you closer to the potential customers. They can also play a pivotal role in increasing the traffic to your websites. Customers are often on look out for quality products even if they cost a penny more. Mobile apps provide the perfect opportunity to connect with these customers.

There is nothing to worry about investing in a mobile app, as you can monetise them now as well. If the burden of having to invest in a mobile app is too much for you, you can think of employing an appropriate revenue model for the app. In-app advertising can fetch a lot of money, if you are able to promote the app well, so that it reaches a considerable audience.

An important aspect of mobile apps is the presence and reach it offers your business. It puts your business out there to provide a seamless and faster experience for customers. The quality of app influences the success of the app. So make sure you employ the best to meet the requirements.