Tuesday, November 28, 2017

How to Choose the Right App Developer



The next best app is waiting right around the corner. A good idea alone isn’t enough to create a successful app. It would be safe to say that there are millions of apps out there that are either similar to or different from the one you want to develop. However, there is no sure-shot formula to create a successful app but knowing the market well will give you an edge over your competition. It goes without saying that there are innumerable things that you need to take into consideration and the list might seem endless. There’s nothing to worry about since this article will walk you through a few tips on how to choose the right developer app.

Focus on the Complete Package
App development is not just about the code even though it is a key component. One of the first questions that might cross your mind when you think of how to choose the right developer app is what you should be looking for in a developer. It is important to focus on the complete package that includes coding, functionality, design and user experience. It would be an added advantage if the developer really understands the business side as well.

Prioritize Design
User experience determines an app’s popularity. Prioritizing the design by focusing on making the app user friendly is vital. Navigation on the other hand is another aspect that needs to be taken into account. App designs that are too complicated leave users flustered and annoyed resulting in the user losing interest in the app altogether. As a result, users are likely to uninstall the app. Since the success of any app hinges on scalability that makes design critical. Additionally, keep in mind that the look and feel of the app is as important as the quality of the application. 

Review Portfolios
Another important step while selecting the right app developer is to review portfolios. A good app developer will have strong UX skills. So, while reviewing portfolios keep your eye out for beautiful designs with impressive user interfaces. Also, make it a point to spend some time on reviewing each app listed in each portfolio. This will help you gauge the developer’s skills. Ask the developer about the number of quality apps they have developed and the ideation process along with the timelines. After looking at a few portfolios, shortlist a few developers and check out their references. This is crucial since it will help you decide which developer would be a perfect match for you.

Development Process
Communication is another key component that you should look for while hiring an app developer. It is not just about formulating a schedule where each stage is well defined. In order to launch the app in time, the methodology must be clear with everyone on the same page. Every detail must be discussed leaving no room for error. This helps avoid a communication gaps and ensures excellent results without any unnecessary delays.

      Partner up with the right developer
Partner with an app developer who will go beyond developing your app and gets interested in your business too. The sign of a good app development company must have the capacity to guide you through the entire process of app development and also provide with innovative inputs from their past experience and expertise.  The reputed app developer will exactly tell you what works and what does not on app store since they have worked with numerous clients.

Needless to say, these tips on how to choose the right developer app can be quite time consuming. But the end will definitely justify the means since time is well spent. Selecting the right developer will help create a superior app that users will love and serve to be a profitable investment for the client as well.

 Choose the best App Developers here

Wednesday, November 15, 2017

Advantages of mobile apps



Apart from the core functionality of using the Smartphone to make calls is to run a host of applications that serve every conceivable purpose.  Business houses from all over the world offering a whole range of products have migrated from the physical world to the mobile realm. Through mobile apps you can attain results sooner that you cannot with just a website. If you are new to mobile apps better consider this – Once the mobile app is downloaded it stays on the device whereas the website does not. So consider switching to mobile apps to make more profits and grab the benefits to enhance your business prospects. 

Connect with your customers
A mobile app provides you with a channel to showcase your products or services to your existing customers and prospective ones. Whenever they want, they can just use it as a one-stop point to get all the information they need. And when you update your mobile apps, you give them a glimpse of the new products or services you have on offer. This excites and interests customers and prospects to check out your updates regularly. 

Catch their attention and keep them engaged:
One of the great advantages of using a mobile app for your business is catching the attention of your customers which will profit your business. Most of the customers cannot resist the temptation of a good bargain and a big discount. Get your customers hooked with incentives and offers in real time. Feel free to get information about them through profile and location to know your customers choices and shopping behaviors, you can customize your offers accordingly. 

Attract customers to your store:
Simply create an offer that is irresistible and send a notification through your app.  If you are centrally located near a busy junction and aware of prospective customers walk by your store everyday why not design an app that entices them to visit your store?

Offer back up support to your customer:
Though it’s a headache to interact and answer every query of your customers, it’s relatively easy if you do it with a mobile app handling it for you.  You’re sure to gain the approval of your customers if a mobile app offers instructions and helps them with their queries.

Make a strong brand presence
Mobile app can help you build a strong brand presence by making the customers aware of your brand and its features.  By regularly interacting with your customers you are gaining their trust, the stronger the trust goes the more the more they will commit to your brand. You can prove to them what your brand really stands for.

By reading the above benefits surely you cannot resist the idea of using a mobile app.  So go ahead and try it, hire a good mobile app developer to make your app more interactive and optimized.  Keep your customers and their requirements while designing the app.

Want to create a mobile app? Contact us now

Thursday, October 12, 2017

Get started on using Social Media effectively for your business



If you want to be successful in your business you need to build relationships with your customers and social media is a good platform to start with.  It’s truly a cost-effective way to promote your business and make it popular.  Getting connected with your customers and developing a genuine relationship with your customers will help your business down the road.  Below are some popular social media sites to use to make your business successful. Using the right tools and best apps can make all the difference in your business. It’s important to increase your brand presence by using different kinds of social media tools.  You could hire a good social media manager if you are not able to handle it yourself as it’s extremely time consuming. There are hundreds of social media networking sites out there, but you could use the following sites for a start.

Facebook
Create a business page and post special discounts and offers for all those who like your page.  You can also ask your customers to share their photos that show them using their favorite item that they bought from your website. Encourage conversations and shares and interact with your customers by asking them questions.
Facebook is the most popular and best social media network site out there.  Of all social networks, Facebook is best equipped to linearly share responses to a post asking a question or encouraging a conversation. You receive answers back from your followers and friends thus spreading the conversation.

Twitter
You can use this popular social media tool to tweet interesting or unusual facts about your business products and give a link to that product page on your website.  You can send out messages through Twitter to your customers providing them with tips on how to use your products and services. Utilizing already promoted tweets and Twitter cards is also an economical way to promote your business on Twitter.  Your visibility increases as you share pictures and videos related to your business with your followers on Twitter. Twitter is the leading social media tool of the social-sharing economy, so relevancy and brevity is the key to make an impression on your customers.

LinkedIn
LinkedIn is used by company’s who search for clients and people who seek employment.  You can use this social media tool by adding real connections as much as possible. Create a page with your company description and profile with details of network of employees and contacts.  Consider joining LinkedIn groups that are popular with your customers and make frequent comments and post queries related to your goods and services. Invite your customers as well as other business associates in your network to provide a recommendation for your business in LinkedIn.

#linkedin #twitter #facebook #socialmedia #newagesmb

Friday, September 29, 2017

Advantages of native mobile apps



Before we look into the advantages of native mobile apps, first let us know the definition of a native app. A native app is a Smartphone app developed exclusively for a mobile operating system/platform i.e. iOS or Android). Android applications are developed in Java and iPhone uses Objective-C or Swift.

If you wish to make a great impression on your clients, exercise your influence and use their mobile devices to their full potential then native apps is the right choice. The main alternative to native apps is web apps. Web apps are HTML driven user interfaces that from a user’s point of view are mobile apps. But in reality they are a group of web pages woven simultaneously with browser level technologies. Web apps are more economically feasible to develop and can be used in nearly every web browser no matter what platform. The question here is so why choose native mobile apps over web apps.  So let us look into some of the advantages that native mobile apps offer you that are really worth the additional costs and painstaking effort.

ü  Native mobile apps are more responsive and versatile
Native applications provide the user with the maximum responsive experience since the app is developed independently for various platforms. Native apps serve the customized Aspect Ratio of various devices. In this age of lighting speed and quicker response even a 2 second delay and distract its user, native apps functionality is much faster.
ü  Native mobile apps are more reliable and safe
Native mobile apps gain from the more practical security and performance upgrades of the platform itself. It permits companies to have an edge over others by using mobile management solutions. Native apps provide remote management controls of apps on individual devices and the convenience of remotely wiping the app free of all its data. On the other hand, Web apps depend upon different browsers and basic technologies like CSS, HTML5 and JavaScript. Web apps because of their volatile nature can give in to security lapses and there are chances of underperformance.

ü  Adding new features is easier in Native mobile apps
You can be more innovative with a native app and its entire related APIs and what more you can even make your own APIs if the existing do not serve your purpose! Web apps do not offer you this freedom and flexibility and you are confined to what can be done on the browser.  This limits your capacity to create new features/services.

ü  Native mobile apps integrate better with mobile hardware
Native mobile apps lets you operate your mobile’s hardware capabilities features such as GPS, camera, touchscreen, accelerometer easily and interact with them directly just as the platform was designed to do. Operating from a generic browser would not make it so easy and versatile.

ü  Native mobile apps work offline
Native mobile apps can work without internet that gives you the convenience of accessing it even while you are travelling or in a zone where internet is not accessible.  Web apps only function when you are connected to the internet because content lives on web servers. 

ü  App code of Native apps runs faster
Native mobile apps are compiled and stored on the device itself this gives them the benefit of using the device’s processing speed to the maximum. Web apps function as a sequence of calls to and from remote web pages thus limiting its speed by several internet connections. Native apps are more efficient on the platform as they are developed utilizing core programming language and APIs.

ü  Native mobile apps are displayed in the app store
Where does every customer who wants to download the app go? Surely to the mobile app store! The only apps that show up in the mobile app store are native mobile apps.  If the customer needs an app and finds that it fulfills his or her needs it will be the first one they download.  So you can optimize your app store presence and make you app more discoverable.